If You Read Just One Book This Year...



This book should be required reading for everyone in the developed world. That’s a strong statement and I’ll preface it with the fact that I often find that three-times Pulitzer Prize winner Thomas Friedman’s New York Times writings sensationalist.

Hot, Flat & Crowded, (winner of Washington Post, Chicago Tribune & Business Week Book of the Year) is different. It’s visionary, well researched and page-turningly well written. It offers a new path away from the growing consequences of our increasingly hot (climate change), flat (rapidly expanding global middle class), and crowded planet.

To begin with, the book demonstrates there is simply not enough energy to fuel a 10x growth of the world’s consumptive middle class driven by China & India if this middle class consumes as much resources (energy, water, land) as we do today. If you buy this thesis (and it’s hard not to, based on the evidence we saw in the summer of 2008 with skyrocketing commodity prices, record pollution and temperatures) the question Friedman begs is: now what?

Here is the visionary part: Friedman creates a wholistic (and fact-based) perspective of how an resource-efficient, economic, clean and sustainable low/no carbon economy can be built with existing and maturing technologies. And it offers a path to return the United States to the forefront of its historical leadership: exporting new technologies - something we have lost in the past 15 years.

If this all sounds horrendously dull, it’s not. The inspired vision is matched by inspired writing.
Get it here. To save some paper and energy, read it on your Kindle 2 or get it from your library.

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